Building Market Intelligence

Huge shifts are occuring in the rental market: Return to basics. Rental demand is shifting to a focus on affordability, with renters willing to sacrifice square footage, privacy, amenities, and commute time in return for lower rent. Suburban growth. Urban …

This podcast is so insightful, I almost didn’t release this to the non-paying world. For those of you who are not clients, enjoy this taste of what our clients receive all year long. Enjoy Jody Kahn, Devyn Bachman, and host …

A little over two years ago, Chris Porter and I shipped our manuscript for Big Shifts Ahead: Demographic Clarity for Businesses to the publisher, uncertain of how many books we needed to print. Now in its third printing and with …

Two self-described “Designistas,” Megan Eltringham from The New Home Company and Matt Sauls from Pardee Homes (TRI Pointe Group), have a lot of fun with podcast host Dean Wehrli, sharing their thoughts on the payoff for spending the time and …

Three of the biggest surprises at our Housing Design Summit last year were: Significant building products research. How surprised many of our builder, developer, and architect clients were by the level of consumer research and insight conducted by building product …

The new home industry has lost market share, capturing only about 10% of total homes sales compared to the historical norm, which is closer to 15%. While most builders are effectively using social media to drive sales, I believe that …

. . I had some disagreements with the host of a local mortgage radio show recently. You can listen to the full 14 minutes here or read my summary below: Disagreements The interview was a stark reminder of what most home builders …

  In episode 5 of our podcast, consulting leader Dean Wehrli interviews John Burns regarding the 4-5-6 rule for demographic-based decision making, which is covered in chapter 3 of the book Big Shifts Ahead. Click here to subscribe to future …

We surveyed 8,537 current homeowners and asked them how rising mortgage rates will impact their future decision to move. We learned that if rates were 1.0% higher than their current mortgage: 40% would still move. 36% may not move. 24% …