Building Market Intelligence

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5 Themes for Masterplan Success

The top 50 master-planned communities (MPCs) sold more than 31,000 new homes last year, a phenomenal 10% increase over 2018. Based on consulting and/or visiting almost all of the top 50, we identified 5 themes for success this year: Lower …

2019 Top 50 Masterplans Reveal Southern Attraction

Congratulations to the skillful management teams behind the top 50 master-planned communities, which sold at least 360 new homes per community during 2019. Together, the top 50 masterplans sold more than 31,000 new homes in 2019, reflecting a 13% increase …

Master-Planned Communities Welcome New Build-for-Rent Homes

Many people love living in master-planned communities for the lifestyle, which includes thoughtful land planning, recreational amenities, and good schools. Soon you could live in a new home in one of these gorgeous communities—without saving for a down payment and …

What Makes the 50 Top-Selling Masterplans So Successful?

Combining for over 28,000 new home sales in 2018, the developers and builders behind these 50 top-selling masterplans have figured out the secret sauce to success. For a rare few, success is simply the right product in the right location …

Amenities and Broad-Based Demand Drove Top 50 Masterplans’ Sales

Broad-based demand supported a solid sales year for builders and developers. The surge in first-time buyer demand that we identified in 2017 continued to expand in 2018, benefitting many MPCs. Though numerous builders are shifting away from higher price points, …

Celebrating 50 Top-Selling Masterplans

Congratulations to the leadership at all 50 top-selling communities, who sold at least 320 homes per community last year—nearly one home per day and slightly higher than in 2017. Roughly 28,000 home buyers purchased new homes in these top 50 masterplans …

Mega-Masterplans with Multiple Developers

Masterplan developers have learned that they can achieve even more sales and higher prices by joining forces with adjacent land owners to create larger master-planned communities with scale. By working together, they can create a larger community with more name …

Huge Gains in New Home Sales and Pricing 10 Years after the Downturn

Ten years after John Burns Real Estate Consulting began surveying home builders every month, new home sales and pricing feedback demonstrate a solid and sustained recovery. Our June 2018 survey capturing 358 metro ratings across 83 metros confirms that demand …

New Home Sales at the Top 50 Masterplans Set a New Record

Home buyers love master-planned communities. More than 28,000 home buyers purchased homes in the top 50 master-planned communities last year. While new home sales grew 9% last year, masterplan sales grew 20%! All 50 communities sold at least 314 homes …

Four Masterplans Exceed 1,000 Sales in 2017

Masterplan sales surged in 2017. The Villages, Irvine Ranch, Lakewood Ranch, and Summerlin all captured over 1,000 net homes sales in 2017. Sales in a number of western US communities swelled, while many communities in Florida and Texas captured fewer …