Building Market Intelligence

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Sunshine after the Storm

Hurricane Ian was the sixth hurricane to cause $20+ billion in damages in Florida in the last 40 years. We have many team members and clients who live and work in Florida.

The Light: Taking on the Affordability Challenge

The housing market continues to see massive price appreciation, and affordability has become a top concern among developers, builders, and home buyers. Here are some creative ways we see builders combating affordability (and succeeding!) Builders ARE finding design solutions. Creative …

The Light: Shining Light on the Bubble Discussion

In 2013, we collaborated with our clients to identify ten quantitative and ten qualitative signs of a housing bubble. Each year, we review those signs to gauge where we are in the cycle. Today, eleven of the bubble signs are …

The Light: High Risk, High Reward

In our February client webinar, we noted the housing market has reached the “High Risk / High Reward” part of the cycle. As the market becomes more complicated we point out a few of today’s higher-risk elements, and offer some …

The Light: Master-Planned Communities Lean into Health and Wellness

The once-prolific “resort lifestyle” is now a top focus for only 18% of developers we surveyed for our March Master-Planned Communities Trend Report. The newcomer appearing to take its place? Health and wellness, which is now second only to long-time frontrunner, Family Friendliness. …

The Light: Happy First Anniversary!

One year ago this week, we were in the early stages of the pandemic. We decided to focus our efforts on learning about the potential for change the situation might create, and we decided to write about it in a newsletter …

The Light: The Bracketology of the Next Emerging Markets

Over the course of the last year, the Great American Move has benefited markets such as Salt Lake City and Charlotte as they become destinations for homebuyers looking for more space and better values. As demand heats up, home prices …

The Light: What Women Want (in a Home)

We honor Women’s History Month this week by highlighting some of the important demographic shifts that impact the housing industry. While the pandemic may have temporarily slowed some of these shifts, we believe many are long term and, if properly …

The Light: A Lumber Playbook

Lumber prices are at an all-time high, driven up by surging demand amid a supply chain coordination squeeze, production limitations, and a pesky beetle. How did we get here? Here are the top events and conditions affecting the lumber market: …

The Light: 4 Goals for the Housing Market in 2021

February is goals month at John Burns Real Estate Consulting, a time where we reflect on our accomplishments in 2020 and establish our objectives for 2021. This week we highlight the goals housing industry executives should be setting for the …