Building Market Intelligence

Thinking of building communities for boomers? Focus on food! Grocery stores and restaurants topped the list of most desirable amenities, according to our Consumer and Product Insights survey, which includes responses from more than 9,000 registered new home shoppers born …

I recently hosted a panel of three distinguished builders from Florida to discuss the changing demographics of the state and how each builder is targeting the different generations. Below are the primary conclusions based on new generational definitions by decade …

Only 10 years ago, 2.2 million people were turning 65 each year. That number has surged to 3.5 million this year and will grow to 4.2 million in 2025! Tomorrow’s retirees will completely transform the housing industry. We have done …

Moderating Job Growth: We are forecasting significant moderation in job growth across most markets. A spike in retirees will result in fewer working-age adults, leading to strong retiree demand at the same time as slower employment growth.  Watch for moderate economic …

Palm Beach County’s housing market has always been constrained: geographically, with the Everglades to the West and Atlantic Ocean to the East, and affordability-wise, as median home prices continue to climb. With families moving down from the Northeast and Midwest …

Price-conscious Florida home buyers of all ages have recently created mini-booms in the most affordable suburbs and rural areas. Affordability in the suburbs Sales have increased recently in communities within a 45 minute to 1 hour commute to major employment …

We continue to see positive momentum in Florida’s housing markets with steady home sales, varied levels of price appreciation, and higher construction levels. But the pace of growth differs tremendously across metropolitan areas. If we entered each of Florida’s major …

The Naples housing market is firing on all cylinders this year, with strong demand from retirees, second-home buyers, and snowbirds. Here are some indicators: Prices continue to rise approximately 0.5% per month, according to our Burns Home Value Index™. Incentives/discounts …

As a native Floridian and consultant to the real estate industry for over 18 years  (eight of them on Wall Street and the rest here in Florida), I am keenly aware of the unique qualities of the state’s distinct metropolitan areas. In recent months, I have …