Building Market Intelligence

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The Light: Taking on the Affordability Challenge

Categories: COVID-19 The Light

The housing market continues to see massive price appreciation, and affordability has become a top concern among developers, builders, and home buyers. Here are some creative ways we see builders combating affordability (and succeeding!) Builders ARE finding design solutions. Creative …

The Light: Shining Light on the Bubble Discussion

Categories: COVID-19 The Light

In 2013, we collaborated with our clients to identify ten quantitative and ten qualitative signs of a housing bubble. Each year, we review those signs to gauge where we are in the cycle. Today, eleven of the bubble signs are …

The Light: High Risk, High Reward

Categories: COVID-19 The Light

In our February client webinar, we noted the housing market has reached the “High Risk / High Reward” part of the cycle. As the market becomes more complicated we point out a few of today’s higher-risk elements, and offer some …

The Light: Master-Planned Communities Lean into Health and Wellness

Categories: COVID-19 The Light

The once-prolific “resort lifestyle” is now a top focus for only 18% of developers we surveyed for our March Master-Planned Communities Trend Report. The newcomer appearing to take its place? Health and wellness, which is now second only to long-time frontrunner, Family Friendliness. …

The Light: Happy First Anniversary!

Categories: COVID-19 The Light

One year ago this week, we were in the early stages of the pandemic. We decided to focus our efforts on learning about the potential for change the situation might create, and we decided to write about it in a newsletter …

The Light: The Bracketology of the Next Emerging Markets

Categories: COVID-19 The Light

Over the course of the last year, the Great American Move has benefited markets such as Salt Lake City and Charlotte as they become destinations for homebuyers looking for more space and better values. As demand heats up, home prices …

The Light: What Women Want (in a Home)

Categories: COVID-19 The Light

We honor Women’s History Month this week by highlighting some of the important demographic shifts that impact the housing industry. While the pandemic may have temporarily slowed some of these shifts, we believe many are long term and, if properly …

The Light: A Lumber Playbook

Categories: COVID-19 The Light

Lumber prices are at an all-time high, driven up by surging demand amid a supply chain coordination squeeze, production limitations, and a pesky beetle. How did we get here? Here are the top events and conditions affecting the lumber market: …

The Light: 4 Goals for the Housing Market in 2021

Categories: COVID-19 The Light

February is goals month at John Burns Real Estate Consulting, a time where we reflect on our accomplishments in 2020 and establish our objectives for 2021. This week we highlight the goals housing industry executives should be setting for the …

The Light: Southern California Is Still Golden: If everyone is leaving, why is the housing market so strong?

Categories: COVID-19 The Light

In 2020, we predicted The Great American Move would create new opportunities throughout the nation. Housing demand continues shifting away from dense, high-cost areas to wherever people can find more space and lower costs—be that a new city, a new …