COVID-19

This week marks our 25th consecutive issue of The Light. We looked back at all of our posts and picked the top ten housing market trends from the last six months. Which ones are most important to you?. 10. We …

Who knows more about changes in consumer housing preferences than The Home Depot—the 400,000+ employee, $110 billion per year home improvement retailer? In this podcast Jordan Broggi from The Home Depot shares what the company has learned from their recent …

Demand for housing is frenzied. Meritage Homes CEO Steve Hilton described it best on our recent New Home Insights podcast as the strongest housing market he’s experienced in his 35 years with the company. Builders and developers are in desperate search of …

Demand for second homes in drive-to destinations is surging. Nationwide, these convenient locations are benefiting from a rise in the YOLO (you only live once) mindset as people across the country look to get away and enjoy life as safely …

Many families missed their annual Disneyworld vacation this year due to the pandemic. But what many of them did not miss was the opportunity to buy a home, taking advantage of the lowest mortgage rates in history. A 7-day Disneyworld …

As of August 6, 17 of the 20 largest school districts in the country are pursuing remote learning only as their back-to-school instructional model, affecting over 4.0 million students (EdWeek¹). This means that homes which had been functioning as office …

Steve Hilton, the CEO and founder of the 7th-largest home builder in country, flipped luxury home builder Meritage Homes upside down a few years ago, turning them into one of the largest entry-level spec builders in the country. That spec …

Despite the tremendous economic distress caused by COVID-19, our clients continue to find strong renter and home buyer demand for newly built homes across the country. This week we highlight the markets and real estate segments where we are consulting …

COVID-19’s massive impact on home life has sent clear signals that our clients are using to adjust their home sales, marketing, and designs. Here are 6 strategies we suggest, along with a 25-minute presentation Mikaela Sharp recently gave summarizing the …