DesignLens: Home Design Innovations

Each year, our team visits thousands of new home communities and masterplans and selects 84 innovative and inspirational developments to photograph and analyze. We also invite the most innovative people we know to our collaborative Housing Design Summit each February, …

The gaming industry has led the development of 3D video tools that builders and architects are now using to enhance sales, reduce construction costs, and speed up entitlements. These tools are virtual reality (VR) and augmented reality (AR). In this …

Lisa Parrish, who has led the industry’s design awards judging for the last 30 years (along with her husband and her father), provides a wealth of information in this podcast. At this year’s Gold Nuggets Awards show alone, she reviewed …

Rapidly changing technologies and new home designs have surprised some industry executives. Designs That Shift Building Material Demand Rapidly changing new home designs have surprised building product company executives who have not been speaking directly with the home building community. …

Which of these eight paint companies picked the “color of the year” that will add the most revenue to home sales? Data now shows that there are four colors that can collectively add more than $13K to your home price …

In this podcast, Dan Parolek from Opticos Design shares his insight on a term he coined, “missing middle housing,” which he defines to be the range of housing types between or in the middle of detached single-family homes and mid-rise …

Two self-described “Designistas,” Megan Eltringham from The New Home Company and Matt Sauls from Pardee Homes (TRI Pointe Group), have a lot of fun with podcast host Dean Wehrli, sharing their thoughts on the payoff for spending the time and …

Three of the biggest surprises at our Housing Design Summit last year were: Significant building products research. How surprised many of our builder, developer, and architect clients were by the level of consumer research and insight conducted by building product …

In a recent DesignLens™ client webinar titled Designing Architecture, Interiors, and Landscaping for the New Decade, Renee Labbe from Broadside Studios summarized top housing design trends. Here are great examples of each from our DesignLens™ database, where we curate and …