New Home Trends Institute: Design Trends and Innovations

Here you will find all of our articles with topics that feature NHTI or cover home design trends and innovations.

Keep, Stop, Start: Selling New Homes in a High-Rate Environment

In July, 85% of prospective new home buyers we surveyed said they would not buy a home if mortgage rates exceeded 6%.

Value Engineering Increases

Builders are stripping out features that they believe consumers don’t fully appreciate. Our DesignLens database and New Home Trends Institute surveys have identified a significant one: stripping costs out of the house exterior.

Standard Build-to-Rent Nomenclature: A Path to Greater Acceptance

20 members of our New Home Trends Institute’s Build-to-Rent council recently gathered to give the industry some missing clarity and consistency in terminology. The goal was to align on the terms that will: 

Construction Cost Relief for Builders and Developers Coming

For those builders and developers who are worried about lower home sale and rental revenues if there is a recession next year: take solace that there will be some cost relief too.

Opportunities to Cut Costs, Not Value

In response to many requests, we found 3 actively selling or recently sold out projects we photographed and analyzed in our New Home Trends Institute’s DesignLens™ database where builders stripped out some huge costs and still sold really well.

The Light: New Amenities for a New Customer

What consumers want in a community is shifting, requiring master plan and rental community developers to rethink once-standard amenities and respond to changing needs.

The Light: Practical Smart Home Solutions

New homes featuring multigenerational suites (suites with private entries) are selling very well these days.