The Light

A ‘Traffic Light’ Outlook on the Kitchen and Bath Industry 

The $180 billion US residential Kitchen and Bath (K&B) market is a bellwether for consumer spending on home improvement.

Is your glass half full, half empty, or overflowing?

Is your glass half full, half empty, or overflowing?

Half full: Pre-Covid homeowners have tremendous home equity, with prices rising 36% nationally in the last three years.

7 Lessons from the Home Depot Earnings Call

Home Depot’s revenue is so large, at $157 billion, that their earnings report has become a highly reliable summary of housing market conditions.

Big Sales in Texas

This week, New Home Trends Summit attendees participated in our sold-out master plan tour of the Pecan Square and Harvest master plans by Hillwood Communities in northwestern Dallas-Fort Worth.

Top 10 Markets with the Most New Home Supply

San Antonio, Phoenix, and Charlotte have all seen a 5%+ increase in new home competition in the last year, while Austin, Houston, and Washington, DC, have all seen -4%+ reductions in competition.

Keep, Stop, Start: Creating Communities That Will Thrive in 2023 and Beyond

In December 2022, the New Home Trends Institute team released our list of 23 consumer, home, community, and product trends for 2023. Here is what to keep, stop, and start doing to take advantage of the coming trends in community design.

Five Trends from the IBS and KBIS 2023 Expo Floor

Earlier this month, our team attended the National Multifamily Housing Council’s annual apartment strategies conference in Las Vegas.

Digital Tools Sell More Homes

New home shopping tools help deepen engagement and establish trust and emotional connection, overcoming large hurdles to selling homes online.

4 Memorable Moments in Merchandising: Retreats & Niches 

This month’s edition delves into design trends. We stay on top of what’s new and handpick the highlights, so you don’t have to.

Designing Build-to-Rent (BTR) Homes: Six Features That Are Different than For-Sale

Regardless of home type or target renter in build-to-rent (BTR) homes, there are a few design strategies that differentiate them from for-sale homes