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New Home Insights Podcast Episode 10 Transcript

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…gs, as we take a step back, in our business our average customer today is about 39 years of old, excuse me, 39 years old. They’ve got about a combined household income of somewhere right around a $100,000. And so, that millennial cohort, we get a lot of questions around that. Dallas Tanner: There 65 million people between the ages of 20 and 35 that are coming our way in terms of our current customer base. And so, we are looking at things…

Monthly Webinar Videos

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…d Inspiration     Weekly Webinar #10: May 14, 2020 Password: burns0514 May 14, 2020 Webinar Outline Apartment Showing Signs of Weakness Remodeling Takes a Small Beating Market Pulse Showing a Seasonal Spring Pickup Millennial Homeowners to the Rescue Forecasting the Spring and Summer 2020 Opportunities and Inspiration     Weekly Webinar #9: May 7, 2020 Password: burns0507 May 7, 2020 Webinar Outline May 7: A Historic Day…

Podcast

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…ifts Ahead. Read the Episode Transcript     Episode 4: Let’s Talk Surban™ Dean talks with our Chief Demographer Chris Porter on the concept of surban™. Read the Episode Transcript     Episode 3: The Millennial Perception of Homeownership Dean talks with three millennials from John Burns Real Estate Consulting on their generation’s perception of the housing market. Read the Episode Transcript     Episode 2: The…

New Home Insights Podcast Episode 3: JBREC Team

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Episode 3: The Millennial Perception of Homeownership For episode 3 of our New Home Insights Podcast, Dean talks with three millennials from John Burns Real Estate Consulting on their generation’s perception of the housing market. Read the Episode Transcript   Featured Guests Kate Seabaugh, Research Manager, John Burns Real Estate Consulting Kate monitors economic and housing data to forecast single-family and multifamily markets on…

A 5-Year Delay in Homeownership, Other Big Shifts

Generational definitions of millennial tend to be too broad. As our company’s housing demographer, I am responsible for bringing clarity on these categories to our clients. Here are two great charts and five interesting conclusions on household formation and homeownership today. Household formation rises an average of 5.4% per year during your 20s. 13% of 20-year-olds head a household today, compared to 67% of 30-year-olds and 79% of…

Infographics

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…ned Communities of 2017 January 2018 Click Here to Download   The Housing Cycle: Market by Market December 2017 Click Here to Download   Top 15 Preferred Boomer Amenities December 2017 Click Here to Download   Millennials Pay More for Features and Less for Brands November 2017 Click Here to Download(1) Click Here to Download (2)   5 Haunting Housing Charts October 2017 Click Here to Download   Housing Demand October 2017…

One Size Will Not Fit All in the San Francisco Bay Area

…y will be located only in urban, transit-oriented locales. That will be a far cry from the townhomes and detached homes that dominate the new home market today. Pros: Demographer Arthur Nelson and others see a coming wave of Millennial-fed high density desires, and, in fact, this is a key underlying rationale for the SCS plan. Would likely result in reduced pollution levels, at least from automobiles. Groups backed by the Urban Land Institute…

Millennials Pay More for Features and Less for Brands

Our survey of more than 20,000 new home shoppers shows that millennials care more about features than brands—especially if those features involve technology that makes life easier or more fun. As a millennial, I am willing to pay for tech features that make life simpler, and I have to be convinced that paying extra for a brand is worth it. Our survey shows that my peers feel the same as me when buying products for the home. Brands Young adults…

The Biggest Checkbook in Home Building

…dy control more than 80% of the lots they need to meet their 5-year business plan.   Big Sweeping Changes in the Next 10 Years I would normally stop here, but Adrian had so much insight to share! Here are a few nuggets: Millennial consumers: Millennials will embrace the disruption of the home building industry, seeking better value, convenience, and transparency. The boomer and Gen-X populations will embrace disruption as well when they…