Building Market Intelligence

At this stage in the housing cycle, you have to be firing on all cylinders to make money. Those who made decisions solely based on gut feel and experience are gone, and have been replaced by those who are also …

The top-selling, non age-restricted community in 2010 was the Irvine Ranch. How did they do it? They took the time to listen to their potential customers and redesigned the community. Here is insight about their success that you can apply: Even …

At least five of the top communities in our JBREC Best Selling Master Plan Community ranking are exclusively Active Adult (AA) or have an important AA component. This segment has been overlooked as a part of the MPC discussion, so …

For years, our research has shown that the majority of consumers prefer masterplans over subdivisions, and 2010 was no different. The following is our ranking of the top selling masterplans in 2010:   Our Consulting team has been active across …

The stars are aligning for an apartment boom. Other than housing affordability, all signs are pointing to a surge in rentals. Tighter lending standards, a shortage of consumers with a down payment, and strong demographics all point to rentals as …

88% of almost 10,000 consumers we surveyed think it’s a good time to buy a home. They told us what it will take to get them off the fence to buy a home, but they aren’t finding it! Our sample …

We get asked all the time, “Which markets are going to stabilize first?” We have a whole series of metrics we use to answer that question and project market conditions through 2015, but that is not the subject of this …

We are seeing nuances emerge that will separate the economic health and recovery of the individual markets: Regional Job Growth: Washington DC, the big Texas metros, Phoenix and Orlando lead the way in job growth. Chicago, Las Vegas and Riverside-San …

Those of you who have been following this e-mail for a while are noticing that many of the grades below have shifted from D’s and F’s to B’s and C’s. That is because the economy is starting to reach its …